A & E to Air New Real-Life Series DUCK DYNASTY, 3/21

A&E Network introduces the Robertsons, a Louisiana bayou family living the American dream as they operate a thriving business while staying true to their family values and lifestyle. DUCK DYNASTY premieres Wednesday, March 21 at 10PM ET/PT on A&E.

Ask anyone in Louisiana and they'll tell you that the bayou state's favorite first family doesn't live in the governor's mansion but in the backwoods, where the Robertsons' rags-to-riches story is still unfolding. A homegrown mom-and-pop operation, Duck Commander has become a sporting empire by fabricating top-of-the-line duck calls and decoys out of salvaged swamp wood.

This newly minted multimillionaire family is kept in line by business-savvy Willie, who runs Duck Commander with the help of his brother Jase, their respective wives Korie and Missy, patriarch and founder of the company, Phil, and uncle Si. Together they run a booming business that employs half their neighborhood, but at the end of the day, you can find the whole family around matriarch Miss Kay's dinner table.

Each episode brings a new set of challenges, met with a special brand of Southern know-how and a down-home sense of humor. In the premiere episode Willie, CEO of Duck Commander, catches his crew constructing a testing facility to experiment with new duck calls at the warehouse. Only problem is, their makeshift pond is a flooded loading dock filled with ducks.

"Duck Dynasty" is produced for A&E Networks by Gurney Productions. Executive producers for Gurney Productions are Deirdre Gurney, Scott Gurney and Joe Weinstock. Executive producers for A&E are David McKillop, Elaine Frontain Bryant and Lily Neumeyer.

About A&E Network

A&E is "Real Life. Drama." Now reaching more than 99 million homes, A&E is television that you can't turn away from; where unscripted shows are dramatic and scripted dramas are authentic. A&E offers a diverse mix of high-quality entertainment ranging from the network's original scripted series, including "The Glades" and "Breakout Kings," to signature non-fiction franchises, including the Emmy-winning "Intervention," "Dog the Bounty Hunter," "Hoarders," "Beyond Scared Straight" and "Storage Wars," and the most successful justice shows on cable, including "The First 48." The A&E website is located at www.aetv.com.