Bret Michaels, Natalie Morales Host '2010 Miss Universe Pageant' 8/23

Paula M. Shugart, President of the Miss Universe Organization and Donald J. Trump, Owner of the Miss Universe Organization, announced today that superstar musician Bret Michaels and NBC's "Today" show co-host and correspondent Natalie Morales will host the "2010 Miss Universe Pageant" live from Mandalay Bay Resort & Casino in Las Vegas on August 23 (9-11 p.m. ET) on NBC. Orianthi and John Legend & The Roots will perform live during the competition.

International superstar Bret Michaels is an award-winning, multi platinum singer with over 70 million albums sold worldwide. Michaels is also a songwriter, producer, director and actor who was recently named season three winner of NBC's "The Celebrity Apprentice." Michaels first gained fame in the 1980s, and has produced chart-topping albums and singles ever since.

Natalie Morales joined the cast of the "Today" show in February 2006 as co-host and correspondent and she recently hosted the "2010 Miss USA Pageant." Hispanic magazine namEd Morales one of the "Top Hispanics to Watch" in 2005 and one of the "Top Trendsetters" in 2003.

Orianthi, an Australian singer-songwriter and guitarist, was first known for being Michael Jackson's lead guitarist during his comeback concert series, "This Is It." She will perform her hit song "According to You" during the swimsuit competition. Orianthi's debut album "Believe" was released worldwide at the end of last year.

New musical collaboration John Legend & The Roots ("Late Night with Jimmy Fallon") will set the tone for the evening gown portion of the telecast. Legend is the recipient of six Grammy Awards and The Roots are renowned for their soulful, eclectic approach to hip-hop, which includes live instrumentals. John Legend & The Roots will release their forthcoming album, "WAKEUP!" September 21.

"It doesn't get hotter than being in Las Vegas during the month of August," said Trump. "Add more than 80 of the world's most beautiful women converging to compete for the crown of Miss Universe along with Bret Michaels, Natalie Morales, Orianthi and John Legend & The Roots...Las Vegas is going to be scorching hot!"

The two-hour television event, comprised of contestants representing over 80 countries around the world, will compete in three categories: swimsuit, evening gown and interview. Worldwide distribution of the competition has topped over 190 countries and territories in past years.

Miss Universe 2009, Stefania Fernandez, will crown her successor at the conclusion of the live broadcast. During her reign, Fernandez has traveled the globe as an advocate for HIV/AIDS education and awareness. Miss Universe 2010 will continue this work throughout her reign.

Viewers can see images of all the contestants and vote for the 2010 Miss Photogenic Universe(R) at www.nbc.com. The award is given to the contestant who best exemplifies beauty through the lens of a camera. The winner of the online vote will be revealed during the live telecast.

Tickets to the Miss Universe Preliminary and Finals competitions at Mandalay Bay Resort & Casino in Las Vegas are available through Ticketmaster at www.ticketmaster.com and at (800) 745-3000.

The Presenting Sponsor of the 2010 Miss Universe pageant, Farouk Systems, Makers of CHI will be featured during the telecast with various hair care tips. Official sponsors of the Miss Universe Organization include: Diamond Nexus Labs, Official Jewelry; Dar Be Dar by Tala Raassi, Official Swimwear; Nina Footwear; Kryolan, Official Cosmetics, Sherri Hill, Official Fashions and the New York Film Academy. The Miss Universe Organization is proud to be working with the Las Vegas Convention and Visitors Authority. Mandalay Bay Resort & Casino is the Official Host Hotel of the 2010 Miss Universe(R) competition.

ABOUT THE MISS UNIVERSE ORGANIZATION

The MISS UNIVERSE(R), MISS USA(R) and MISS TEEN USA(R) pageants are a Donald J. Trump and NBC Universal joint venture. Utilizing its nationwide grass roots infrastructure, the Miss Universe Organization is committed to increasing HIV/AIDS awareness by focusing on women's health and reproductive issues. By forging relationships with organizations committed to research and education such as the Latino Commission on AIDS, God's Love We Deliver, PSI/YouthAIDS, The Global Network for Neglected Tropical Diseases and Gay Men's Health Crisis. For more information, visit: www.missuniverse.com.