CBS's two daytime dramas-THE YOUNG AND THE Restless and THE BOLD AND THE BEAUTIFUL-both posted impressive week-to-week increases in key women demographics, according to Nielsen live plus same day ratings for the week ending Feb. 8.Compared to last week, The Young and the Restless was up +15% in in women 18-49 (1.5/09 from 1.3/08), +14% in women 18-34 (0.8/05 from 0.7/04), +11% in women 25-54 (2.1/12 from 1.9/11) and +1% in viewers (4.76m from 4.70m).THE BOLD AND THE BEAUTIFUL was up week-to-week by +17% in women 18-34 (0.7/04 from 0.6/04), +9% in women 18-49 (1.2/07 from 1.1/07) and +1% in viewers (3.59m from 3.54m).The Bold and the Beautiful is a drama combining romance and intrigue set against the glittering backdrop of Beverly Hills and the American fashion industry.The Young and the Restless is a continuing drama revolving around the loves, enmities, hopes and fears of the residents of the fictional Midwestern town of Genoa City
More Articles by This Author...
BWW TV: Chatting with the Cast of MURDER BALLAD on Opening Night; Conlee, Jones, Levy, and Swenson!
VIDEO: Rooney Mara & Casey Affleck in First Trailer for AIN'T THEM BODIES SAINTS
Rihanna for River Island Summer Collection Lands May 25th
Exclusive InDepth InterView Audra McDonald Talks GO BACK HOME Album & PBS Special, MARLENE DIETRICH'S ABC, Upcoming Projects & More
Donkey Kong Country Returns is Back and Optimized for Portable Play
BWW Blog: Leah Edwards - Practice. Perform. Repeat
BWW Reviews: Millepied, Wheeldon and Martins - A Mixed Bag for City Ballet
Regional Orchestra of the Week: Reno Philharmonic, NV