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Disney Channel Extends Streak as TV's #1 Network in Total Day


Related: Disney Channel

Disney Channel Extends Streak as TV's #1 Network in Total Day

During February 2013, Disney Channel extended its streak as TV's #1 network in Total Day to 22 consecutive months in Kids 6-11 and to 34 months in Tweens 9-14, out-delivering Nickelodeon by hefty double-digits for the 20thstraight month.

Dog With A Blog was the #1 TV series in Kids 2-11, while Shake It Up was the #1 TV series in Kids 6-11/Tweens 9-14. Moreover, Dog with a Blog and Austin & Ally posted series highs in Tweens 9-14, and delivered their #2 telecasts ever in Total Viewers, Kids 2-11 and Kids 6-11. To boot, led by Austin & Ally, Disney Channel delivered the month's Top 10 cable TV telecasts in Kids 2-11, Top 26 in Kids 6-11 and Top 13 in Tweens 9-14.

The Disney Junior preschooler block set February highs in Total Viewers, Girls 2-5 and Women 18-49, and was its highest-rated February ever in Kids 2-5. Sofia the First was the #1 cable TV series for the 2nd consecutive month in Kids 2-5, accounting for the Top 4 telecasts in the demo and Top 6 in 2013 to date.

Overall, the block was home to the Top 3 cable TV series in Kids 2-5 and Girls 2-5 and Top 4 preschool cable TV series in Total Viewers and Women 18-49 with Sofia the First, Mickey Mouse Clubhouse, Jake and the Never Land Pirates and Doc McStuffins.

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