"The Big Bang Theory"
Warner Bros. Television's critically acclaimed hit series "The Big Bang Theory" (Thursdays at 8 p.m. / 7 p.m. on CBS, five nights a week in syndication) has been called "TV's funniest sitcom" by USA Today. The New York Daily News has proclaimed that the show "...has just hit that magical, elusive sweet spot nailed by only a handful of sitcoms, the rarefied likes of I Love Lucy, M*A*S*H, The Cosby Show and Seinfeld." TV's most-watched comedy stars the aforementioned Johnny Galecki, Jim Parsons, Kaley Cuoco, Simon Helberg, Kunal Nayyar, Mayim Bialik and Melissa Rauch. Now in its sixth season, "The Big Bang Theory" was created by Chuck Lorre and Bill Prady, who serve as executive producers of the series, alongside showrunner Steven Molaro.
About National CineMedia (NCM)
NCM operates NCM Media Networks, a leading integrated media company reaching U.S. consumers in movie theaters, online and through mobile technology. The NCM Cinema Network and NCM Fathom Eventspresent cinema advertising and events across the nation's largest digital in-theater network, comprised of theaters owned by AMC Entertainment Inc., Cinemark Holdings, Inc. (NYSE: CNK), Regal Entertainment Group (NYSE: RGC) and other leading regional theater circuits. NCM's theater advertising network covers 183 Designated Market Areas (49 of the top 50) and includes over 19,300 screens (over 18,400 digital). During 2011, approximately 680 million patrons (on an annualized basis) attended movies shown in theaters in which NCM currently has exclusive, cinema advertising agreements in place. The NCM Fathom Events live digital broadcast network ("DBN") is comprised of over 720 locations in 170 Designated Market Areas (including all of the top 50). The NCM Interactive Network offers 360-degree integrated marketing opportunities in combination with cinema, encompassing 41 entertainment-related websites, online widgets and mobile applications. National CineMedia, Inc. (NCMI) owns a 48.6% interest in and is the managing member of National CineMedia LLC. For more information, visit www.ncm.com or www.FathomEvents.com.
About The Paley Center for Media
The Paley Center for Media seeks to preserve the past, illuminate the present, and envision the future through the lens of media. With the nation's foremost public archive of television, radio and Internet programming, the Paley Center produces programs and forums for the public, industry professionals, thought leaders, and the creative Community to explore the evolving ways in which we create, consume, and share news and entertainment. In an era of unprecedented change, the Paley Center advances the understanding of media and its impact on our lives. The Paley Center was founded in 1975 by William S. Paley, a pioneering innovator in the industry. For more information, please visit www.paleycenter.org.
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