In honor of National Breakfast Week, the National Milk Mustache "got milk?" Campaign is partnering with Kellogg's and Action For Healthy Kids to help share breakfast with milk with children in need as part of the third annual Share Breakfast program. Supporting the effort is actor and father Taye Diggs ,who today unveiled his first-ever Milk Mustache ad to showcase the significant role breakfast with milk plays in his life. While Diggs has shared the stage and screen with some of Hollywood's biggest names, none compare to his Milk Mustached costar in the ad - son Walker, age three.
On the set or at home with his family, Diggs knows the importance of a nutritious breakfast with milk. "Starting every day with milk and cereal is an important part of my daily routine. It helps me start the day right with protein and other nutrients and gives me the energy I need to manage my hectic schedule, whether I'm playing with my son or on set." said Diggs. "I'm honored that my Milk Mustache ad will help support the Share Breakfast movement, making it easy for families everywhere to join in the effort to provide one million breakfasts to kids across the country who might otherwise go without."
In the ad, Diggs and Walker are shown giggling over a breakfast of milk and cereal. The ad copy reads "Sharing a moment, among other things. A breakfast of cereal and milk delivers powerful nutrients, including high-quality protein that your family needs to start every day. A fact worth sharing. got milk? Nourish every day."
Diggs made his Broadway debut in the ensemble cast of the 1994 Tony Award-winning revival of the musical Carousel. He is best known for his roles in the Broadway musical Rent, the motion picture How Stella Got Her Groove Back, and the television series Private Practice. He is married to actress and singer Idina Menzel.
The ad is available at TheBreakfastProject.com and ShareBreakfast.com.
SOURCE Milk Processor Education Program (MilkPEP)