MTV Helps 'Restore the Shore' With Fundraising Special Today, 11/15
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by TV News Desk
As part of the effort to help rebuild and restore the Jersey Shore – which was devastated, along with many other coastal areas, by Hurricane Sandy last week - MTV (a division of Viacom Inc., NASDAQ: VIAB) previously announced it will produce a one hour fundraising special called "Restore the Shore." The special will encourage people nationwide to contribute to the rebuilding of Seaside Heights, the heart of the Jersey Shore and home to one of MTV's most popular shows, "Jersey Shore."
The special will run LIVE from MTV's Times Square Studio today, November 15th at 11pm ET, tape delayed PT on air, online and on mobile and will feature the cast of the "Jersey Shore" along with other special guest appearances to be announced.
MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV's sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is a leading destination for music, news and pop culture. MTV, a unit of Viacom Inc. (NASDAQ: VIAB) one of the world's leading creators of programming and content across all media platforms.