The Americas, DirecTV to Launch Comedy Central in Latin America
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by TV News Desk
The Americas and DIRECTV announce new agreement to launch Comedy Central, the comedy-driven general entertainment destination targeting the 25+ adult audiences, on DIRECTV's programming lineup beginning in January 2013. The expanded deal introduces the iconic network to subscribers across Argentina, The Caribbean, Chile, Colombia, Peru, Ecuador, Uruguay and Venezuela.
"DIRECTV has played an integral role in the distribution growth of our international channels throughout Latin America and we're excited to introduce this new offering to the market," commented Rita Herring Luqué Vice President of Content Distribution Management. "This new deal further builds our leadership role in the PayTV market and expands our footprint as leading providers of hit content targeting kids, youth and adult audiences. We're confident that Comedy Central Latin America will deliver the innovative and high-quality content our audiences expect."
"We are pleased to expand our programming lineup with the Comedy Central channel, which provides options for all family members. This reinforces DIRECTV's commitment to offering our customers a wide range of programs and we are confident that our viewers will enjoy it," commented Elsa López, Vice President of Programming Acquisition for DIRECTV Latin America.
Inspired by the real life of TV star Fran Drescher, she plays a Los Angeles florist who finds out her realtor husband (John Michael Higgins) of 18 years is gay. A happy marriage turns into happy divorce when the couple decides to live together because they can't afford to live separately. The once married couple deals with the harsh reality of not only being single, but getting back out into the dating pool together.
The American television series hosted by comedian Daniel Tosh spotlights funny and quirky viral videos and offers outlandish commentary from the comedian. Video content spans news on society, celebrities, and other pop-culture phenomenon and stereotypes. In its 5th season in the US, the show is currently the most watched cable network show in its time slot in the US.
RETIRED AT 35
The American sitcom follows the life of a successful New Yorker named David (Johnathan McClain), who chooses to get out of the corporate world and leave the big apple in the hopes of reconnecting with his parents. He goes down to Florida where his parents (George Segal & Jessica Walter) live in a retirement home pursuing to live out their retirement days happily ever after, a thought soon interrupted by their uptight son who now moves in with them. David finds himself RETIRED AT 35 and dealing with his manic family.
The new comedy about three male divorcees and female divorce attorney brings a quirky group of characters to a singles apartment complex. Single and never married Holly (Kristen Johnston) introduces her most recent client Stuart (David Alan Basche) to his two new roommates: ladies man Phil (Donal Faison) and sardonic homebody Haskell (Wayne Knight). Although they get off to a shaky start, Holly is just across the street to the rescue, helping her avoid her own relationship and commitment issues. Through the course of the show the men begin to realize the issues that exist with same sex roommates align with their ex-wife challenges.
This new sitcom stars comedic icon Rob Schneider as Rob, a former lifelong bachelor and landscape architect with obsessive compulsive behaviors. Rob finally marries into a close-knit but very large Mexican-American family. Despite his good intentions and attempt to be closer to them, Rob often finds himself in disasters caused by his own compulsive behavior.
About Viacom International Media Networks - The Americas
Viacom International Media Networks (VIMN) The Americas, a unit of Viacom Inc. ((NASDAQ: VIA, VIAB), owns and operates the company's portfolio of entertainment brands, which include MTV, VH1, Nickelodeon and their respective properties, in Spanish-speaking Latin America as well as Viacom Networks Brazil. Additionally, the portfolio includes Tr3s: MTV, Música y Más in the US, which targets a broad US Hispanic audience, and VIMN's programming partnerships in Canada with Corus Entertainment for Nickelodeon and CTV Globe Media for MTV, Comedy Central and Vh1. The company's emerging multiplatform businesses include MTV HD and Red Viacom in Latin America as well as VH1HD in Brazil. VIMN The Americas also serve the growing number of digitally connected consumers via its websites.
DIRECTV (DTV) is the world's leading provider of digital television entertainment services. DIRECTV provides digital television service to 19.9 million customers in the United States and to 14.5 million customers in Latin America and the Caribbean. DIRECTV Latin America is the leading provider of programming, technology, including the most advanced DVR and HD-DVR, and customer service, delivering the best experience to viewers in the region. For more information visit www.directvla.com